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Notes from the buying desk.
Field notes on push creative, popunder buying, publisher RPM and traffic quality — written by the team that runs the campaigns, not a content agency.
Push ads in 2026: what still converts after the click
Push volume keeps growing, but click-through alone stopped paying the bills years ago. Here is the short list of levers that separate profitable push campaigns from expensive noise.
Sep 18, 2026 →
Buying popunder traffic without burning your budget
Popunder is the cheapest legitimate way to buy volume at scale. It is also the fastest way to set money on fire. A practical checklist for buyers.
Aug 30, 2026 →
Publisher monetization: from 10k to 10M impressions a month
More ad tags is not a strategy. How to choose formats, protect page speed and raise RPM without destroying the user experience.
Aug 12, 2026 →
How we filter invalid traffic before it reaches your campaign
Bot filtering is not a feature you switch on. A look at the layers RuidaAds runs between publisher inventory and advertiser spend.
Jul 24, 2026 →Have a question the articles do not answer?
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